Mariammal is a member of Aalayam SHG in a small village near Coimbatore. Her story is one of perseverance. The 38-year-old has only studied till her grade-12 and got married very young to a toddy-collector from Kerala. Senthil Kumar, her husband climbs coconut and palm trees to make his living. It is more than 10 years since the couple settled down in Sarkar Samakulam to make a better living.
Mariammal joined a Belstar SHG and received INR 8000 as loan. She utilized this smartly to start a tender coconut stall. While the stall did well, it still wasn’t enough income and the couple were living in a rented house. Then she took yet another loan of INR 30,000 and purchased more coconuts and a rack to store them as well. She also updated her husband’s equipment and tools for tree climbing. The investments paid off well and her sales went up to 50 coconuts per day, with a profit of INR 10 per tender coconut.
Today, with gradual increase in sales, Mariammal is living in her own thatched house with a washing machine. She is not only doing steady sales, but also pooled up her savings for a rainy day.
Belstar’s success stories paint the picture of how women have inspired many by beating impossible odds and succeeding on their own for their families, with a little help from microfinance.
Belstar’s objective is to identify and effectively empower women to build a sustainable livelihood by giving them access to credit and training. Shajeena from Aluva is one such empowered woman and belongs to the Belstar JLG named Ambal. An enthusiastic person, Shajeena loves to spend her timeRead More
Hema Prasad is 38 years old and lives in Khatima, Uttarakhand with her family. Her husband is a factory worker and earns a very minimal daily income. With a desire to improve the standard of living for both her and her family she started a small general store about 9 months ago.Read More
At Gudiya Singh’s small home in Lucknow, Uttar Pradesh the hum of the sewing machine has become the norm. Gudiya runs a tailoring shop from her home, she has two machines and uses them to do embroidery. Gudiya is happy to have become part of the Belstar family.Read More
Seema lives in Shimoga with her husband and children. She has been engaged in ‘plate-making’, while her husband is a daily-wage labourer. Their joint income was not enough to keep the family running. While Seema had ideas to start her own business, there was a paucity of funds.Read More
In Udaipur, Rajasthan, Suresh Kunwar owns a ‘Pav Bhaji cart’ which she takes around the locality with her husband Chandan Singh to earn her living. When she looks back, her story was not a happy one. Her family was struggling to meet ends since her husband did not have a steady income.Read More
Jayanthi from Annamalai village, Coimbatore has a long connection with Belstar. The 35-year-old is married with two children and has been part of the Belstar family for over 7 years now. Jayanthi’s husband has a job as an on-call driver and does not earn a regular income.Read More
Anees Fatima has been part of the Belstar family for 5 years now and leads her Self Help Group called Bismi. The 30-year-old living in Kangayam, Tirupur maintains her group savings account. Anees owns a cell phone shop that does sales and services. She also sells accessories for cell phones.Read More
Karthika is an engineering graduate, the owner of a garments shop, leader of her Self Help Group and a happy mother of two children. She lives in Thiruchengode, Nammakal district. Three years ago, Karthika’s life changed when she got introduced to Belstar.Read More
Ms Lakshmi, a 48-year-old woman from the Namakkal district, lives with her two children and has had to fend for herself since her husband passed away 15 years ago in an accident. She has been an active member of ‘Sadhuragriyan SHG’ for 10 years. Her journey begins with the opportunityRead More
Bhavya from Chikmangalur lives with her husband and two children. Her husband’s income from driving vehicles was not sufficient to sustain the family. When Bhavya decided to join Belstar, her idea was to start an animal husbandry unit. She formed a group with four other women and took a loan of INR 20,000.Read More